2 min read
Mar 10, 2025
Sustainability in Swag: How We’re Making a Difference
Company Updates
At Grossman Marketing Group, sustainability isn’t just a buzzword—it’s built into everything we do. We believe branded merchandise should leave a lasting impression, not a footprint. We’re committed to sourcing eco-friendly products, reducing waste, and partnering with SwagCycle, a game-changing initiative that helps brands repurpose and recycle outdated promotional products.

What is SwagCycle?
SwagCycle is a sustainability program designed to keep obsolete branded merchandise from landfills. We all know how fast marketing campaigns change—what was relevant last year might be sitting in storage today. Instead of letting those items go to waste, SwagCycle helps companies donate, recycle, or responsibly dispose of outdated promo products.
Through this partnership, we can work with our clients to give their old swag a second life—whether by repurposing materials, upcycling products, or donating them to organizations in need. It’s a simple yet powerful way to make promotional marketing more sustainable.
Sustainable Sourcing & Eco-Friendly Products
Beyond recycling old products, we’re also committed to sourcing and curating sustainable branded merchandise that aligns with the values of environmentally conscious brands.
Here’s how we’re making an impact:
✅ Recycled & Upcycled Materials – We offer a wide range of promotional products made from recycled plastics, upcycled fabrics, and biodegradable materials. From notebooks crafted from ocean-bound plastic to reusable tote bags made from post-consumer waste, these products help reduce our collective environmental footprint.

✅ Carbon-Neutral Shipping – Every package we ship is carbon neutral, meaning we offset the emissions created in transit by investing in environmental initiatives. It’s just another way we’re making sustainability a priority.

✅ Eco-Friendly Packaging – The little details matter. We encourage our clients to opt for minimalist, recyclable, and biodegradable packaging, ensuring that even the wrapping of their branded products aligns with their sustainability goals.

🌍 Every Step Counts
Sustainability isn’t just about the products we sell—it’s about changing the mindset around promotional marketing. Our goal is to help businesses think long-term when choosing their branded merchandise. Instead of trendy throwaways, we encourage investing in high-quality, practical items people will use and keep.
At Grossman Marketing Group, we believe that every step—big or small—makes a difference. Whether through our partnership with SwagCycle, sourcing eco-conscious products, or reducing waste in our operations, we’re dedicated to being part of the solution.
Let’s Make Your Next Project Green
Are you looking for ways to make your promotional marketing more sustainable? Whether you need eco-friendly giveaways, responsibly sourced apparel, or guidance on repurposing old swag, we’re here to help.
Let’s work together to create branded merchandise that’s good for your brand and great for the planet!